I help companies market their products, monetize content, and manage teams of creators.
2004
2023
Beyond the above vocations, I am also a recording artist, videographer, essayist, & podcast producer.
2004 - 2014

The music scene

From 2004 to 2014, I built a music scene. I booked & promoted 1000+ concerts. I threw some of the most raucous, beautiful concert-events in New York.

The music scene gif
2013
In 2013 I moved into technology marketing...
CatChat Image
Social Networking App

CatChat

CatChat was an iOS social networking app wherein cat lovers created, shared, and re-mixed memes. The re-mixing feature I conceived introduced a novel way to trace the history of a meme. The stickers, which featured Mimi Cat and her family, were f*ck!ing adorable.

HearPlay Image
Social Music Game

HearPlay

HearPlay was a social music game where players built playlists, represented by cool buildings on a world map. As a player's popularity grew, so did their building. Sony, Universal and a host of indies were among our content licensing partners.

2016

PANDA Interactive

In 2016 my partners and I founded PANDA Interactive. David Stern, the NFL Players Association & Steve Smith were among our initial investors. Partnerships with USA Today Sports Media Group, the Irish Premier League, WNBA and others supported a live streaming SAAS business that thrives to this day.

 PANDA Studio Interface
Over the Last 10 Years
Running teams of content creators...
SportsCastr News Creators
Sports News

SportsCastr News

I built and managed SportsCastr News (SCN), which included an eight-man team of professional sports journalists and video podcasters, so as to produce multiple high-quality editorial programs each day, disseminated as live broadcasts on SportsCastr and podcasts on all major podcasting services. ​

Resorts Creators
Live Gaming Content

Resorts Live

I built and managed Resorts Casino's Twitch-style live streaming video content that showcased their headline digital gaming options.

TBL News Creators
Sports News

TBL News

TBL News involved a 15-person team of college and graduate-level journalists creating podcasts, live streams, and articles promoting and covering The Basketball League. I built it and ran it.

As Chief Marketing Officer at TBL, I oversaw promotion of TBLTV, built TBL News, and managed league-wide email marketing.

As VP of Partnerships at PANDA Interactive, I led relationships with USA Today Sports Media Group, the Irish Premier League, National Basketball League of Canada, and TBL.

As a Record Label Head at CitizenMusic and Hard Pack Records, I managed a roster of 30+ artists and booked & promoted  more than 1,000 concerts.

As a Music Venue Manager & Talent Buyer, I booked and promoted concerts seven nights a week as well as managed ticketing and staff.

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Recent Essays

A Summary of Derek Thompson's Hit Makers: How Things Become Popular
April 10, 2024

Hit Makers by Derek Thompson romps through the history of media, fashion and music to elucidate how and why things become popular.

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A Decade in Music
January 8, 2024

My friend, Gary, and I, sophomores at Syracuse in 2004, stood by the main campus bus stop from the late morning to the early afternoon handing out flyers for a concert I'd arranged until we had none left. In a playful - and terrible - fa...

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